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Sakshi

Media Group

Context

Barely break-even group aimed at profitable growth across TV, print, and digital.

Sakshi Media Group, a regional media conglomerate, was operating below break-even across television, print, and digital platforms. The challenge was to restore profitability, reposition the TV business, and accelerate growth in digital.

Approach

We began by restructuring operations and driving financial accountability, ensuring transparency of performance across verticals. Editorial and sales were aligned around a set of high-impact priorities, while digital was fast-tracked through automation, content optimization, and mobile-first distribution. Leadership dashboards and weekly review systems created the execution discipline to sustain change.

Results

₹147 Cr

Profits

2nd/3rd

national TV ranking

100%+

annual digital growth

Results

Sakshi Media Group

Proof

Recognized as a benchmark turnaround story at industry forums.

This transformation has been recognized as a benchmark turnaround story at industry forums, with CEO Vinay Maheshwari named CEO of the Year.